Six practical calculators for planning, pacing, guardrails, and growth opportunities. Choose a model, set assumptions, and stress-test outcomes before you spend.
Forecast clicks, conversions, revenue, and contribution profit from your Google Ads assumptions.
| Scenario | ROAS | Revenue | Profit | Conversions |
|---|---|---|---|---|
| Conservative | 1.49x | £11,916 | -£2,506 | 108 |
| Base | 2.13x | £17,067 | -£33 | 142 |
| Aggressive | 2.94x | £23,552 | £3,111 | 182 |
We can benchmark these assumptions against your live Google Ads structure, search terms, tracking, and spend efficiency.
We use cookies to keep the site working, understand what is useful, and avoid shouting ads into the void. You can accept all, reject non-essential, or choose your own settings.
More detail lives in our Privacy Policy and Terms.