Find out what is burning through your Meta Ads budget.
If your Facebook or Instagram ads feel expensive, inconsistent, hard to scale, or hard to trust, we will go through the account properly and show you what needs fixing.
This is a free, straight-talking Meta Ads audit for businesses already running campaigns. We look at account structure, audiences, creatives, conversion tracking, landing pages, and where spend is quietly slipping away. Then we show you what is working, what is not, and what to do next.
No pressure. No account changes. No hard sell. Limited audit slots each month.
£10M+
Ad spend managed
10+
Founder years in paid media
98%
Client retention
A lot of Meta accounts look active without actually working that well.
Spend is going out. Clicks are coming in. Reports look busy enough. But results feel patchy, lead quality is mixed, or sales have gone flat.
Sometimes the problem is obvious. Creative has gone stale. CPA has climbed. Scaling kills efficiency.
Sometimes it is harder to spot. The setup is bloated, attribution is muddy, the account is chasing weak signals, and nobody is fully sure what Meta is learning from.
That is where an audit helps.
We look for the stuff that holds paid social back: weak structure, poor tracking, tired creative, fuzzy targeting, bad budget splits, and landing pages that make the ads work harder than they should.
What you will get from the audit
A proper review of your Meta Ads setup, focused on performance and commercial sense.
A clear view of where budget is being wasted
A review of campaign structure and account setup
A check on audience strategy and targeting choices
A look at creative quality, hooks, formats, and fatigue
A tracking review, including Pixel and Conversions API if relevant
A landing page sense-check from a conversion point of view
Prioritised actions, not a vague list of ideas
An honest view on whether the account can improve, and how
What we actually look at
We do not stop at top-line metrics and call that an audit.
Campaign and ad set structure
Budget allocation and spend concentration
Prospecting versus remarketing setup
Audience targeting and exclusions
Creative variety and fatigue risk
Hooks, copy, formats, and offer clarity
Pixel setup and event tracking
Conversions API setup, if you have it
Optimisation goals and signal quality
Attribution settings and reporting gaps
Placement choices
Landing page alignment and conversion blockers
How the audit works
Simple process. Clear outcomes. No fluff.
Book a call or send your details
Use the calendar if you want to talk first, or fill in the audit form if you are ready for us to get started.
We review the account
We will need your ad account details and read-only access if we are going into the account directly. We do not change anything during the audit.
We find the gaps
We go through the setup properly and look for wasted spend, weak creative, poor signals, tracking issues, and missed opportunities.
You get the findings
We send over the key takeaways and walk you through them, along with clear next steps.
Who this is for
Ecommerce brands already spending on Meta
Lead gen businesses using Facebook or Instagram ads
In-house teams wanting a second opinion
Brands struggling to scale without efficiency dropping
Accounts with patchy lead quality or rising costs
Businesses unsure whether the problem is the account, the creative, or the offer
If you are not running Meta Ads yet, this probably is not the right page. You would be better on the main Meta Ads service page.
Why get a Meta Ads audit from Qwestyon?
Because Meta can hide a lot of problems behind decent-looking numbers.
An account can still spend well while learning the wrong lessons. It can still convert while sending rubbish leads. It can still look busy while the creative is carrying too much weight, or the landing page is quietly killing performance.
We look at the full picture. The account. The creative. The signal quality. The offer. The page after the click. And if the biggest problem is not inside Meta Ads Manager, we will say that too.
Straight-talking feedback
Senior eyes on the account
Strong focus on tracking and signal quality
Creative and performance looked at together
Two ways to get started
Choose what works best for you right now.
Book a call
Want to talk it through first? Book a time and we will look at your setup, goals, and whether an audit makes sense.
Start the audit
Already know you want the audit? Send your details and account info so we can get moving.
Start your auditPrefer to speak first?
Book a time that works and we will talk through your account, what feels off, and whether an audit is the right next step.
Open calendarMobile booking
Open the calendar on cal.com
This avoids trapping you inside a giant embedded calendar on mobile.
Book on cal.comStart your Meta Ads audit
Send over the basics and we will review your setup properly.
"This is one of the easiest recommendations I've had to make - Adam and the Qwestyon team are amazing to work with. They're quick to respond, incredibly knowledgeable, and always on top of the shifting digital landscape. Most importantly, they made an immediate impact on our ROI, boosting our ROAS by 300%, increasing leads, and cutting our CPL. If you're an established business looking to maximise ROI or a startup ready to grow, Qwestyon are the digital specialists you need."
Marketing Manager, SimplyVAT
Who reviews your account
Adam Rodell
Senior paid media review
Paloma
Conversion and customer journey sense-check
Frequently asked questions
Get a proper second opinion on your Meta Ads account
If performance feels off, there is usually a reason. We will help you find it.
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